How To Determine The Right Product Mix for Your Business

How to Determine the Right Product Mix for Your Business


This week’s post is brought to us by The Savvy Community member and community leader, Jordana Randolph. Jordana does one-on-one consulting for product based businesses and knows that the secret to creating a business like the ones you admire exist as they do because the owners kept pushing. She knows, because she herself did it!

Today, she’s spilling the beans on exactly why business owners should create a strong mix of products.

Give her episode a watch:


To recap:

Step One:

Develop your core business. >> This is likely the product that launched your company.

Step Two:

Know why your customers love your core business. >> Knowing this will help your products become your cash cows = What keeps your biz going!

Step Three:

Stay focused. >> Staying focused on your expertise will help you create a cohesive group of products that fit with your core business.


Want more product-based tip goodness? Check-out Jordana’s site, here.


Tell us in the comments below what is your niche and your core business?



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